LOOKING TO START A FRANCHISE THAT IS BUILT TO THRIVE ? 

Whether you're running a growing business you want to scale via franchising or have an exciting idea you think could work as a franchise. Kindling are here to guide you. 
 
We specialise in supporting emerging franchisors from concept to full launch and beyond. 

WHY FRANCHISE 

YOUR BUSINESS?  

Franchising lets you scale by partnering with driven, independent business owners who invest in your brand. But doing so successfully isn’t just about having the right documentation—it’s primarily about strategy, positioning, and recruitment. That’s why we believe the real focus is to first define your “Why” to ensure you stand out in a crowded marketplace. 
we will help you: 
 
To understand "how to franchise my business" 
Assess viability for you and your franchisees 
Be distinctive as a franchisor and not follow the crowd 
Refine your business into a scalable franchise model 
Avoid common startup mistakes 
Create a compelling brand voice and marketing that attracts ideal franchisees 
Manage franchise enquiries on your behalf via our in house sales team 
Build a franchise system that delivers real value—for you and your network 
setting up your business to be ready to Franchise is a process. Bringing onboard your first Franchisees is an artform. 
 
 

ARE YOU READY TO FRANCHISE? 

The UK is a thriving market for Franchising, with businesses of all shapes and sizes jostling to find and secure Franchisees so why not work with the UK franchise experts. Many Franchises when set up are done following the same old path and the same old methods and messaging - you have to do better than this. 
 
we help you answer the big questions, such as: 
 
Should you franchise? Not just can you. 
What makes your business franchisable? Is it replicable, profitable, and differentiated? 
Can others deliver your quality? We'll help build the tools, systems, and culture to make it happen. 
Who would buy it? We identify your ideal franchisee and show you how to reach them. 
Is your brand strong enough? We'll position you so prospects choose you—over your competitors or going it alone. 
There is lots to consider and you are undoubtedly an expert in your field, but why take a risk and try to Franchise it alone. You wouldn’t build a house without an architect… 

DOWNLOAD OUR INFORMATION BROCHURE 

want more info?  
 
Please download our 'Franchise Your Business' prospectus. Simply fill in the form and it's yours to review at your leisure. 
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WHAT STAGE ARE YOU AT? 

it’s a vision 

Do you have an idea that you believe would make a great Franchised business? 
 
We assess your business concept and give honest feedback on its franchising potential, based on decades of experience across franchising in the UK and overseas. 

a concept to convert 

You have an initial concept which is thriving. It’s making money, and is a great brand. 
 
Turning this into a Franchised business could be the best way to scale up your operations and to take your brand national. There is much to consider - running a Franchised business requires skills and experience far outside of running your own concept. 
 
We can help outline these, put in place the processes and be an invaluable part of your team as you grow. 

treading water 

You’ve got all of the documentation ready… the website set up, the agreement waiting for your first few franchisees but cannot seem to sign them up. 
 
This is the most important step, and one that is often overlooked by consultants. Posting your business on a handful of sites and waiting for the enquiries to roll in is not a viable strategy anymore. The World has moved on, and so have your competition. 
 
We help you identify who your ideal franchisees are, where they are, and help you to proactively go get them. 

THE KINDLING WAY 

we are proudly different in the way that we work. 

Your business is unique - so why would you settle for a copy and paste franchise model that doesn’t truly reflect your story and your vision for the future? 
 
We believe you deserve better. This is how we do it… 

STEPS TO FRANCHISE A BUSINESS IN THE UK 

we offer everything you need to franchise your business successfully at a range of price points to suit all budgets: 
Bespoke face to face strategy workshops 
Comprehensive packages covering everything you need 
Franchise operations manuals 
Financial modelling for franchisors and franchisees 
Franchisee business plan templates 
Recruitment strategy and execution 
Franchise recruitment via our in house sales team 
Lead handling  
Legal documentation (in partnership with BFA-accredited solicitors) 
Copywriting and graphic design for brochures and websites 
Access to industry leading tech through our partners 
 
All wrapped up with our mentoring & support throughout the project. 

OUR PACKAGes 

the “becoming a franchisor” workshop 

Every one of our packages starts with our famous deep-dive strategy day. We explore your current business, potential as a franchise, operational structure, and long-term vision. 
From here, we: 
 
Define your franchise offering 
Tease out and highlight your brand voice 
Outline roles and responsibilities 
Build the foundation for your Operations Manual 
Model your financials to ensure viability for both you and your franchisees 
 
This is where we decide what’s in the “franchise box”—the tools and value you’ll deliver to each new partner. 

franchise support packages 

Choose one of our complete solutions—or let us build a custom package around where you are today. Our steps to franchise a business include: 
Strategic planning 
Legal setup advice 
Documentation production 
Training programmes 
Design and copywriting 
Franchise website & prospectus 
Franchise marketing & recruitment strategy 
Lead handling via our in house sales team 
Ongoing support post-launch 
Mentoring and goal setting 
Franchise agreement via our BFA accredited solicitors 

smarter franchise recruitment  

Our franchise recruitment programme is built on decades of experience and designed to save you time, reduce stress, and help you attract the right franchisees. 
 
We’ll handle and qualify all your enquiries, taking care of the time-consuming legwork so you can focus on what really matters — connecting with only the most serious prospects and growing your network. 
 
We call it collaborative recruitment because no one can sell your business better than you. Every successful franchise sale involves the founders — that’s just a franchise fact. Prospective franchisees want to hear your story and buy into your vision. 
 
We’ll guide the process, manage the details, and keep everything running smoothly — but for real success, we’ll work together.  
 
When our expertise and your passion combine, great things happen. 
We help YOU identify, attract, and crucially convert the right people through: 
Candidate profiling 
Bespoke marketing strategy for YOUR candidates 
Sales messaging 
Sales training and coaching 
Dedicated sales handling via our in house sales team 
Dedicated sales lead process creation 
Creation of franchise marketing assets 
Reactive and proactive franchise lead generation planning 
 
Want to learn more about how our Franchise Recruitment Works... 

JUST EXPLORING? 

try our franchise assessment package 
Not quite ready yet? No problem. 
 
Our Franchise Assessment Package is perfect for business owners who are considering franchising. We help you: 
 
Understand what’s involved 
Explore viability 
Identify actions needed for the future 
 
We know you are probably considering the cost of franchising a business in the UK. That's why, if you move forward with us later, we deduct the cost of this package from your main program. A no-risk way to start planning ahead. 

WHAT FRANCHISE DOCUMENTATION DO I NEED? 

There is a variety of documents that you'll need as part of your journey. We can help you to produce the ones that you need in a format that is proven to work. 
 
Check out our blog on what you need to consider and why 

READY TO TAKE THE NEXT STEP? 

download our brochure or get in touch to start a conversation about franchising your business — the right way